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Consumer behavior/ Leon G. Schiffman, Leslie Lazar Kanuk

Consumer behavior/ Leon G. Schiffman, Leslie Lazar Kanuk

Schiffman, Leon G; Kanuk, Leslie Lazar

Hardback, Book. English.
9th ed.
Published Upper Saddle River, N.J.: Pearson Prentice Hall, c2007
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Available at University Library.

  • University Library – Two available in Main 658.8342 SCH

    Barcode Shelfmark Loan type Status
    3520485590 Main 658.8342 SCH One week Available
    3520485607 Main 658.8342 SCH One week Available
    3521710888 Main 658.8342 SCH One week Due back 15th May

Details

Statement of responsibility: Leon G. Schiffman, Leslie Lazar Kanuk
ISBN: 0131869604, 9780131869608
Note: Hbk.
Note: Includes bibliographical references and indexes
Physical Description: xix, 561, C-38, G-11, I-22 p. col. ill. 27cm
Subject: Motivation research (Marketing); Consumer behavior