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Consumer behaviour a European outlook

Consumer behaviour a European outlook

Schiffman, Leon G; Kanuk, Leslie Lazar; Hansen, Håvard

Paperback, Book. English.
Rev. ed.
Published Harlow: Financial Times Prentice Hall, 2008
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Available at University Library.

  • University Library – One available in Main 658.8342 SCH

    Barcode Shelfmark Loan type Status
    3520690482 Main 658.8342 SCH One week Available


Statement of responsibility: Leon G. Schiffman, Leslie Lazar Kanuk, Håvard Hansen
ISBN: 027370401X, 9780273704010
Note: Includes bibliographical references and index
Note: Pbk.
Physical Description: xviii, 494 p. col. ill. 27cm
Subject: Consumer behavior Europe; Motivation research (Marketing) Europe