Details
Statement of responsibility: Martin Evans, Ahmad Jamal and Gordon Foxall
Distributor: Chichester: John Wiley [distributor], 2009
ISBN: 0470994657, 9780470994658
Note:
Includes bibliographical references and index
Note:
Pbk.
Note:
Previous ed.: Chichester: John Wiley, 2006
Physical Description:
xvi, 560 p. col. ill. 26cm
Subject:
Consumer behavior