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The social psychology of consumer behaviour

The social psychology of consumer behaviour

Bagozzi, Richard P; Priester, Joseph R. 1960-; Gurhan-Canli, Zeynep 1968-

Book. English.
Published Buckingham: Open University Press, 2002
Rated
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Available at University Library.

  • University Library – One available in Main 306.3 BAG

    Barcode Shelfmark Loan type Status
    3520810080 Main 306.3 BAG Four week Available

Details

    Statement of responsibility: Richard P. Bagozzi, Zeynep Gürhan-Canli and Joseph R. Priester
    ISBN: 0335207227, 0335207235, 9780335207220, 9780335207237
    Note: Includes bibliographical references and index
    Physical Description: x, 222 p. ill. 24 cm
    Series: Applying social psychology
    Subject: Consumers Psychology; Consumption (Economics) Social aspects; Consumer behavior