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Consumer behavior

Consumer behavior

Schiffman, Leon G; Kanuk, Leslie Lazar

Paperback, Book. English.
International ed., 8th ed.
All formats and editions (4)
Published Upper Saddler River, N.J.; Great Britain: Pearson Education International, c2004
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Available at University Library.

  • University Library – One available in Main 658.834 SCH

    Barcode Shelfmark Loan type Status
    3520903843 Main 658.834 SCH Four week Available


Statement of responsibility: Leon G. Schiffman, Leslie Lazar Kanuk
ISBN: 0130491756, 9780130491756
Note: Previous ed.: 2000
Note: Includes bibliographical references and indexes
Physical Description: xxiv, 587, [93] p. col. ill. 27 cm
Subject: Motivation research (Marketing); Consumer behavior