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Reconnecting marketing to markets

Reconnecting marketing to markets

Finch, John; Kjellberg, Hans; Araujo, Luis

Book. English.
Published Oxford: Oxford University Press, 2010
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Available at University Library.

  • University Library – Two available in Main 658.8001 REC

    Barcode Shelfmark Loan type Status
    3520957215 Main 658.8001 REC One week Available
    3520957206 Main 658.8001 REC One week Available

Details

Statement of responsibility: edited by Luis Araujo, John Finch and Hans Kjellberg
ISBN: 0199578060, 0199578079, 9780199578061, 9780199578078
Note: Pbk.
Note: Includes bibliographical references and index
Physical Description: xv, 275 p. ill. 24cm
Subject: Marketing Philosophy; Marketing Social aspects