Details
Statement of responsibility: Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A.J. Strickland III
Copyright: 2017
ISBN: 1259921999, 9781259921995
Note:
Previous edition: 2016.
Note:
Includes bibliographical references and index.
Physical Description:
xlii, 370 pages + C1-436, CA1-12, I1-51 : colour illustrations ; 26 cm
Subject:
Business planning.; Strategic planning.
Alternative Title:
Crafting & executing strategy : the quest for competitive advantage : concepts and readings