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The choice factory: how 25 behavioural biases influence the products we decide to buy

The choice factory: how 25 behavioural biases influence the products we decide to buy

Shotton, Richard, author

Paperback, Book. English.
Published Petersfield, Hampshire: Harriman House, 2018
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Available at University Library.

  • University Library – Three available in Main 658.8342 SHO

    Barcode Shelfmark Loan type Status
    3521926528 Main 658.8342 SHO One week Available
    3521926546 Main 658.8342 SHO One week Available
    3521926537 Main 658.8342 SHO One week Available

Details

Statement of responsibility: by Richard Shotton
ISBN: 085719609X, 9780857196095
Note: Includes bibliographical references and index.
Note: Pbk.
Physical Description: xiii, 202 pages ; 22 cm
Subject: Consumer behavior.; Economics Psychological aspects.; Business and Management.; Decision making.