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Consumer behaviour and the practice of marketing

Consumer behaviour and the practice of marketing

Runyon, Kenneth E; Stewart, David W

Book. English.
3rd ed
Published Columbus; London: Merrill, 1987
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Available at University Library.

  • University Library – One available in Main 658.834 RUN

    Barcode Shelfmark Loan type Status
    3500545204 Main 658.834 RUN Four week Available

Details

Statement of responsibility: Kenneth E Runyon, David W Stewart
ISBN: 0675204631, 9780675204637
Note: 1st ed.,1977
Subject: Marketing research; Consumers Research; Consumers Attitudes