Details
Statement of responsibility: by Gordon R. Foxall
ISBN: 0230510027, 1403914923, 6610444242, 9780230510029, 9781403914927, 9786610444243
Note:
Includes bibliographical references and index
Physical Description:
xvi, 262 p. ill. 23cm
Subject:
Consumer behavior; Consumers' preferences; Consumers Attitudes; Marketing Psychological aspects
Reproduction:
Electronic reproduction UK MyiLibrary 2007 Available via World Wide Web Access may be limited to MIL affiliated libraries