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Consumer behaviour

Consumer behaviour

Blackwell, Roger D. (Roger Dale) 1940-; Engel, James F. (James Frederick) 1934-; Miniard, Paul W

Paperback, Book. English.
10th (international student) ed.
Published Thomson, c2006
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Details

    Statement of responsibility: Roger D. Blackwell, Paul W. Miniard, James F. Engel
    Copyright: 2006
    ISBN: 0324378327, 9780324378320
    Note: Pbk.
    Note: Includes bibliographical references and index
    Physical Description: xlii, 774 p. col. ill. 28cm
    Subject: Consumers; Consumer behaviour; Marketing research; Consumer behavior