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Cultural strategy using innovative ideologies to build breakthrough brands
eBook. English.
Published Oxford Oxford University Press 2010
2010
Good works! marketing and corporate initiatives that build a better world... and the bottom line
eBook. English.
Published
Hoboken, N.J. Wiley 2012
Show sold separately: promos, spoilers, and other media paratexts
eBook. English.
Published
New York: New York University Press, c2010
Marketing and football; an international perspective
eBook. English.
Published Oxford Butterworth-Heinemann 2007
2007
The skeptic's guide to sports science: confronting myths of the health and fitness industry
eBook. English.
Published
Abingdon: Routledge; 2020
Likeable social media how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks)
eBook. English.
Published New York McGraw-Hill 2011
2011
Organizations don't tweet, people do a manager's guide to the social web
eBook. English.
Published Chichester Wiley 2012
2012
Mastering Web 2.0 transform your business using key website and social media tools
eBook. English.
Published London Kogan Page 2009
2009
